The Ecommerce Influence Podcast: Advanced Acquisition and Retention Strategies for Fast-Growing Online Brands

Overachievers typically work just as much and just as hard as super-achievers but, unfortunately, they usually achieve much less.

The question is, do you know the single element that separates you from the other?

Last week's guest, Taylor Pearson, is someone we consider a super-achiever and he knows what it takes become one.

After reading 188 books on entrepreneurship he was able to identify the one single element that separates the best from the rest, and he's explained what that single element is, why it's mandatory, and the simple two-step process to mastering it.

This episode is a reading of his blog post.

Key Takeaways from the Show

  • The single element to becoming a super-achiever
  • Understanding and implementing The Buffet Principle
  • How to micro the macro (and what that means, exactly)
  • The simple 2-step process the most effective individuals use to become super-achievers
  • The difference between FOMO and JOMO and which one you should be

Links / Resources

Subscribe & Review

To get more awesome Ecommerce Influence content sent directly to your device and into your ears as they become available, you can easily subscribe.

Also, ratings and reviews on iTunes (hopefully 5-stars!) help us tremendously a we’re very grateful for them. We do read all of the reviews and we’ll answer your questions or comments on future episodes.

Direct download: EI079_Achiever_to_Superachiever.mp3
Category:general -- posted at: 1:00am CST

It's another in-depth fireside chat where we discuss the mindset you need to adopt about productivity and the how this mindset will help you do more with less.

Taylor Pearson, as he says it, is a “systems-obsessed entrepreneur, marketer, and philosopher” who has spent a lot of time helping companies during the growth phase by showing them what they should be focusing and what they should stop doing

Taylor says that he was “built to trudge” and he'll share some of his best ideas on how anyone can overcome shiny object syndrome to make sure you’re staying on task and most productive.

Key Takeaways from the Show

  • Taylor's new book competition
  • Learn how to stay focused and overcome shiny object syndrome.
  • Why the 80/20 rule applies to this conversation on productivity.
  • How Taylor thinks about SOPs and how it can help you.
  • How “black swans” affect the future of business.

Links / Resources

Links / Resources

Subscribe & Review

To get more awesome Ecommerce Influence content sent directly to your device and into your ears as they become available, you can easily subscribe.

Also, ratings and reviews on iTunes (hopefully 5-stars!) help us tremendously a we’re very grateful for them. We do read all of the reviews and we’ll answer your questions or comments on future episodes.

Direct download: EI078.mp3
Category:general -- posted at: 1:00am CST

It’s time to transition out of your small business mindset and begin to see your business as an organization, segmented by roles and filled by role-specific people.

Even though you’re just one person, you’re likely filling multiple roles in your business. Learn how to seperate them, how they all fit together and what to do once you figure it all out.

As we’ve been growing we’ve realized some conflict in tasks we were doing and how it impedes day to day workflow. By establishing roles and understanding who fills what role you can see what you need to be doing - and, more importantly, NOT doing.

By bringing definition to your business you’ll find the inefficiencies and create a better work environment for yourself and your employees.

This episode is really inspired by the book E-myth by Michael Gerber and we share some of the strategies that have been working best for us.

Key Takeaways from the Show

  • How to identify the many hats you wear in your business and fitting them to the right role.
  • Specific tips you can take action on that we’ve been implementing.
  • The difference between fitting the role to the talent and fitting the talent to the role and which one is right.
  • How to create an organizational chart that supports your growth and achieves your vision.

Links / Resources

Subscribe & Review

To get more awesome Ecommerce Influence content sent directly to your device and into your ears as they become available, you can easily subscribe.

Also, ratings and reviews on iTunes (hopefully 5-stars!) help us tremendously a we’re very grateful for them. We do read all of the reviews and we’ll answer your questions or comments on future episodes.

Direct download: EI077.mp3
Category:general -- posted at: 1:00am CST

Improving your hiring mindset, knowing what to hire for, and knowing how to hire only 'A' players are the keys to growing your business while gaining freedom at the same time.

The first step is to figure out what you're currently doing day to day...and what you shouldn't be doing at all.

After that you need to have the right hiring process to help you hire the right people to take over those tasks. From there it's automating, eliminating, and delegating everything that's not critical to the growth of your business.

And remember, even some of the things that you think are critical probably aren't.

Going through this worksheet will be an eye opener for you, and can help you drastically improve your hiring mindset, hiring process, and especially your business.

Key Takeaways from the Show

  • How to have the right hiring mindset.
  • The amazing thing that happens when you become comfortable with others being better or smarter than you at completing your tasks.
  • The exact process we've gone through to hire only 'A' players to grow our business.

Links / Resources

Subscribe & Review

To get more awesome Ecommerce Influence content sent directly to your device and into your ears as they become available, you can easily subscribe.

Also, ratings and reviews on iTunes (hopefully 5-stars!) help us tremendously a we’re very grateful for them. We do read all of the reviews and we’ll answer your questions or comments on future episodes.

Direct download: EI076_Hiring.mp3
Category:general -- posted at: 1:00am CST

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