Thu, 10 July 2014
017: Growing Your Ecommerce Company to $10 Million Plus - Avinash Kaushik, Google's Digital Marketing Evangelist & Market Motive Co-Founder
Avinash Kaushik is a best selling author of two books on web analytics; Google's digital evangelist; and co-founder of Market Motive, the leading curriculum publisher of online marketing training. He writes regularly on analytics, startups, and business building on his blog Occam's Razor.
The way people imagine possibilities in the world is very finite, his job is to work with some of the largest companies on the planet to help them imagine possibilities for commerce, influence, and relationships by leveraging the power of digital and by building new frameworks and ideas for engaging customers.
He has won multiple awards for analytics, including Most Influential Industry Contributor from the Web Analytics Association.
Avinash speaks at many conferences throughout year including Search Engine Strategies, at major universities like Stanford, and he speaks at huge corporations such as IBM, Toyota, Google, and more.
He puts a common sense framework around the often-frenetic world of web analytics and today he's going to help us understand that framework as it pertains to ecommerce.
Topics Discussed Throughout This Interview
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Direct download: EI017_-_Avinash_Kaushik_Googles_Digital_Marketing_Evangelist.mp3
Category:general -- posted at: 1:00am CDT