The Ecommerce Influence Podcast

When I’m working with my private coaching clients our conversations inevitably end up focusing on how to become a more effective executive.

In today's episode, Andrew and I share four rules to follow that will help you make better decisions as an executive and run your business, team, or agency more effectively.

These rules include tracking and understanding your time, focusing on doing more of the right things, setting and reviewing your goals often, and asking yourself what the business needs from you. We'll also share how we've implemented these rules in our own businesses and how they've made us more effective.


Episode Highlights:

  • 3:49 Rule #1: Respect and understand your time.
  • 5:04 How to efficiently track your time and what to do when once you understand where you’re spending it.
  • 6:56 How finding his “Zone of Genius” helped Andrew focus his time and better delegate tasks.
  • 9:02 Rule #2: Do more of less.
  • 11:12 The importance of setting aside uninterrupted time for high leverage projects.
  • 12:29 Rule #3: Set the right goals and review them often.
  • 14:14 The metrics you should be tracking to predict success (HINT: Revenue isn’t one of them).
  • 16:06 Rule #4: Ask yourself what you can do to help the business.

Links and Resources:

Become a Member:

If you've been a podcast listener for a while and you've yet to join the Brand Growth Experts Membership, now is the time to do it. It’s my online coaching community, and it’s an incredible resource for you. We've got about 120 members, all ecommerce business owners and marketers. And in that community, I work with you one on one to help scale up your business.

That could be scaling up advertising, hiring a team, or diving into marketing strategy. We go really in depth every single month on topics that we also talk about on the podcast. So, if you've enjoyed the podcast, you're going to love the Brand Growth Experts Membership. Head over to for more information. Can't wait to see you guys on the inside.

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Direct download: EI_200_Effective_Executive.mp3
Category:general -- posted at: 3:00am CDT