Tue, 3 March 2020
There is more than one way to create wealth in ecommerce.
While many entrepreneurs follow the path of bootstrapping a business and hoping to one day be acquired, another option is to start on the acquisition side, and grow a portfolio of successful companies.
Our guest today has done both. Drew Sanocki is CEO of AutoAnything, owner of PostPilot, and an expert at lifecycle marketing.
He joins us to talk about the evolution of lifecycle marketing and the big role direct mail is playing in brand loyalty and repeat purchase rate, as well as how mergers and acquisitions can help your brand, and why M&A are his big focus for the upcoming year.
I always learn a lot when we chat with Drew and I hope you enjoy!
Links And Resources
Direct download: EI_241_DrewSanocki.mp3
Category:general -- posted at: 3:00am CDT