Thu, 19 February 2015
With costs always on the rise, and the "highs" from marginal success being short-lived, ecommerce companies need to moderate (maybe even eliminate) the pay per click addiction that could sink their business.
Tom Schwab is founder and owner of Goodbye Crutches, the largest online distributor of direct to patient Durable Medical Equipment focused on serving those who can’t bear weight and can’t bear crutches.
He definitely knows how to build an online business with an Inbound Strategy. Tom led the growth of Goodbye Crutches from a regional player to a national leader in under 3 years.
Tom is the leader of the eCommerce Hubspot user group, has been featured in many industry leading publications, and is often a guest expert on podcasts, radio shows, and more.
Key Takeaways from the Show
Links / Resources
Subscribe & Review
To get more awesome Ecommerce Influence content sent directly to your device and into your ears as they become available, you can easily subscribe. Also, ratings and reviews on iTunes (hopefully 5-stars!) help us tremendously a we’re very grateful for them. We do read all of the reviews and we’ll answer your questions or comments on future episodes. Cheers, Austin & Chad! Follow on Twitter: Follow @chadvanags Follow @a_brawn
Direct download: EI061_Tom_Schwab.mp3
Category:general -- posted at: 1:00am CDT